We're not into "efficiency optimization" of processes – we come into play when more is at stake: A clear purpose, the answer to the "why" and "what for" question. Sustainability and new, better growth demand for more than "business as usual, just a little bit better". They ask for resilience, not efficiency.
We're not creating any advertising campaigns, we're not defining media plans and are not developing social media strategies. We're operating "at the heart of the brand and organization" – its identity, its core values, why they exist and what they stand for—
today & tomorrow.
We re-think the basics in a new way and together with you shape & create the future of your brand/your organization. We focus on and promote clarity, orientation & resilience, not efficiency.
Our intention is to – together – enable & create sustainable value and real impact. Simply stated: Making a real difference. What comes out in the end should be greater than pure numbers. Interested?
KORE is based on the English "core" and stands figuratively for the "core", the "inside" and the "most essential" of a brand or organization. With this, we want to express that we, as your partner, focus on what really makes the decisive difference: An authentic, lived purpose to which everything else is oriented. This is how you achieve clarity and ultimately success.
Customized advisory services - according to your needs
Projectfocused consulting — generating value-added effectively
Impulse presentations, expert panels & webinars
Advisory Board & Board of Directors — permanent or topic driven
Soundingboard & Mentorship — phase specific or longterm, theme specific or holistically accompanying
On site at your premises, externally or virtually. In English or German.
We always start with the question: WHY? Evaluating the PURPOSE of a brand or organization in its relevant context. The answer is the foundation of our consultancy approach on which everything is being developed on.
The answer reveals what a brand or an organization is really standing for. What drives it from the core. What defines its trustability and authenticity towards employees, partners, customers and other stakeholders. And what therefore defines its relevance and attractiveness.
The answer to the "WHY" question creates clarity and orientation.
For all involved.
For the right strategies.
For consequent decisions.
For responsible action.
For innovative, authentic products, services and business models.
For a unique positioning.
For brand appeal.
For identification with what the brand, the organization are standing for.
For impact at scale.
And therefore, for a better, sustainable future.
Together we're leveraging a holistic, integrated process to get to the WHY and WHAT FOR of your brand and/or organization. WHAT are we standing FOR and WHY do others benefit from that?
The resulting derived unique identity, the clear positioning, your values & the relevant benefits for others are the foundation, the core for a sustainable future, organizational resilience and lasting business success.
And enable real, guiding substance in form of a holistic purpose perspective of the brand and organization. Clarity and orientation are leading to effect and real contribution; are providing the guidelines for the WHAT and HOW. And are serving as a compass to you for your brand and organizational evolution.
To enable a better, purpose based future.
Purpose-based brand & organizational evolution – creating CLARITY & providing ORIENTATION
We're together (re-)defining & sharpening the "WHY & WHAT FOR" (the purpose-based identity) of your brand/your organization.
We translate the "WHY & WHAT FOR" into clear values and principles as well as benefits for others.
We break those down into effective recommendations for the activation and the sustainable implementation into the brand identity as well as the company culture.
Together we evaluate your existing or develop new business models & strategies according to the purpose and based on an effective value proposition and relevant critical core competencies (needed to implement and execute the strategies).
This way we answer and define the "WHAT" and "HOW – and thus ensure an integrated, holistic & sustainable pathway into a better future.
Strategy-Development & -Sharpening – with clear focus on your purpose, your value proposition and the few core competencies which really make the difference.
Together we're evaluating your current strategies or define new ones to ensure solid alignment with your purpose and based on your value proposition as well as core competencies This way we're putting your focus on your greatest strengths and are uncovering new potential.
Together we're answering the critical questions for your success:
Is your enterprise/brand oriented around and driven by a compelling purpose and value proposition, which is leading to lasting success and sustainability?
What is the one thing that you do better than anyone else?
Do you have the needed core competencies and organization to deliver on your purpose and thus to win in the marketplace?
What is a winning organization?
How do you perform regarding your core competencies?
And regarding your organization?
Contribution
What will you deliver (e.g. derived from the UN Sustainable Development Goals)
Benefit
What value will you create – for yourself & others
Purpose Statement
Why your brand / organization exists
Mission
What is your path serving your purpose
Values
What you stand for
Core-Competencies
What you do better than others
Value Proposition
how you create value for your customers
Principles
how you act & how you behave as brand / organization
Product/Services
What benefits are you offering
Organization
How you organize
Activation
how you engage & bring it to life
Monitoring
how you track and menage achievements
Working with KORE has opened new horizons for us. With unique expertise and a deep understanding of what drives our organization and brand, KORE enabled us to unleash our potential with a clear and inspiring purpose. And thus, to gain the clarity and orientation we were looking for.
For us, KORE is much more than a consultancy. Christian brings tremendous, relevant experience in business and brand leadership to the table - combined with a powerful and proven competence in how purpose can be designed and activated in meaningful ways. His precise, time-sensitive approach with our team and stakeholders led to highest levels of engagement and great project outcomes. And last but not least: He´s simply fun to work with.
I worked with Christian intensively over many years and he clearly has the gift of clarity of thought, wisdom, integrity, intellect and a great sense of humor, which positively influence and make more productive lives of those he leads.
He is able to instill a belief in the team that we collectively have the power to inspire, unite, and ultimately drive change. He does a phenomenal job combining purpose, brand and needed organizational capabilities to provide clear orientation and to deliver future-oriented outcomes. I have no hesitation in recommending him as excellent and inspiring partner in purpose.
I got to know Christian as an exceptional, purpose-driven Global leader and mentor in all contexts including a challenging culture “turn around” scenario. He's brilliant at developing and refining organizational models and building diverse, engaged and inclusive teamsHe consistently connects, energizes, influences and guides others through his inspiring, empathetic leadership style – exemplified by wonderful listening skills combined with clear and effective communication.
Drawing on a wide range of real-life experiences, Christian provides a compelling purpose-driven strategic framework upon which brands can be evolved sustainably, organizations can be built, and people can be inspired by the work they do. His ability to effectively combine purpose and brand makes him an exceptional partner.
With his support we've developed an entirely fresh and different perspective and needed answers to important questions we hadn't even asked before. With the definition of our purpose and value proposition as well as our core competencies and the resulting business model we've reached clarity on our future direction. Today we leverage this solid foundation for all our decisions and are thus ready to shape the future in a sustainable way. And not to be missed: Christian is simply fun to work with – we've no hesitation recommending him as partner in purpose
Our portfolio and the exemplary approach presented give you an initial orientation as to how a cooperation could look like. We always address your specific situation - depending on what's important to you. And what you need for it. Simply get in touch with us - we look forward to an initial exchange.
